All Around

Program­matic

Paid Search

Reach your core audience with the most effective formats and the right segmentation

Programmatic advertising allows you to buy advertising space in real time through innovative formats such as native advertising or video. If you want to reach your audience with a wide variety of targeting options, without sacrificing automation, this is definitely the marketing tool for you.

The future of advertising lies in greater messaging personalization

Your programmatic advertising agency for native, display and video

At Saffron Labs we use DSP solutions for programmatic buying across digital media and native advertising platforms such as Outbrain or Taboola. We take care of configuring and publishing your campaigns, targeting the audiences and locations that are most relevant to your audience and objectives. Get quality traffic in a short period of time.

The effectiveness of programmatic advertising campaigns lies in the sweet spot between technical knowledge of the tools involved, targeting the right audience and location, and an optimized and laser-focused budget. In an environment that is more competitive than ever, advertising demands real knowledge in order to achieve greater profitability, and we can help.

Some of our services related to programmatic buying include:

  • Media planning
  • Prospecting campaigns
  • Retargeting campaigns
  • Native ads in Outbrain and Taboola
  • Programmatic advertising in video, native or display formats
  • Campaign setup, measurement and analysis
  • Location analysis and hyperlocal campaigns

Experts in programmatic ad buying

Today, campaign success also depends on a global strategy and proper measurement. That’s why we analyze which advertising spaces are the most important for your business’ visibility and help you to measure and understand your key performance indicators (KPIs).

Once the first stage of acquisition is activated, we can make your impact greater through retargeting campaigns. These have the aim of moving users through the conversion funnel to convert them into customers.

A smart campaign is one that is adapted to a relevant audience, no matter the size. For example, if you are looking to create hyperlocal advertising campaigns, we will drill down to make your campaigns as specific as possible in order to achieve your goal: impact those who are truly interested in your product or service.

Let's talk

Building brand recognition in key LATAM markets with Spotify

Bupa
1/21

Clients around the world

Our international, flexible and collaborative approach works. Here are some clients who have entrusted us with their digital growth and design projects.

  • Bupa
  • F1 Authentics
  • Vivara

Our blog

Online marketing basics, tips, industry impacts, tool recommendations and more. Check out our digital marketing blog, where we post our team’s musings on online advertising, analytics, social media, and whatever else strikes our fancy.

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